How to Bring Customer Obsession to Life in 2017

On-Demand Webcast

Speakers

Putting Customers First

To effectively target your customers, you need to know what they are feeling at every step of the customer journeybefore, during, and after their interaction with your brand. With a focus on translating your data into actionable insights, we bring you the 5-step process to effective customer experience mapping. Featuring exclusive insights from Bluewolf's Director of Customer Experience Seema Jain, you’ll learn how to measure those moments and leverage your data to deliver better experiences and increase customer engagement. 

You'll Learn How To: 

 Align customer experience with your business strategy
Put your customers at the center of your data to understand how to deliver better experiences
Blend employee engagement into your customer experience map
 Define and prioritize initiatives that map to measurable moments  

Key Takeaways

 A 5-step guide to creating a customer experience roadmap
 “Crawl, Walk, Run” framework to successfully deploy the experience roadmap  

Desired Outcomes

BringCustomerObsessiontoLifein2017

 

 

In 2017, companies must continue to invest in their customers to remain competitive.

- Eric Berridge, CEO of Bluewolf and author of Customer Obsessed


Speakers

SeemaJain

Seema Jain

Director, Customer Experience Design & Strategy at Bluewolf, an IBM Company

TimRoot

Tim Root

IT Program Management Delaware Life Insurance Company

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