Marketing Database Manager
Bluewolf, a global agile consultancy, is looking for a strategic individual who can think creatively and loves working in a fast-paced environment. Can you carry the torch for a proven firm that is changing the business world as we know it? Read on, future Marketing Database Manager.
As part of the Bluewolf Marketing team, you will be responsible for owning the database, segmentation, and executing campaigns that target the database. The role will partner with solution marketing managers to target prospects and customers to generate personalized communications in order to promote our services.
This role will play a key strategy and traffic role for all email and phone based marketing tactics. The key focus is on growing our business, responding to changes in the industry, identifying emerging issues in the market and managing activity that brings revenue to the business and improves our market position.
Key Responsibilities
Develops strategy for targeted marketing campaigns, data segmentation, list generation, and evaluating effectiveness of marketing campaigns.
•Manage the outbound marketing calendar
•Data Quality management and collaborating with internal CRM admins
•Heavy usage of Eloqua - our marketing automation platform (will train)
•Develop email marketing and lead nurture programs
•Be a team player - this role is a conduit to all services
•Track and analyze key lead generation metrics to report on campaign effectiveness to executive management
•Collaborate on marketing calendar and contribute to marketing weekly meeting
•Project Manage key campaigns
MUST-HAVE QUALIFICATIONS
•Awesome writing skills
•Key understanding of database marketing best practices
•Understand best practices for email marketing
•B2B Marketing Experience - strong preference for "services" marketing.
•A Team Player
•Demonstrated track record of success and a minimum of 3 years progressively
•Strong Project Management Skills - ability to manage multiple work streams and delegate
•Experience with Eloqua or Marketo a plus or other Marketing Automation Solutions
•B.S. or B.A. degree, preferably in marketing communications, English or related field
No relocation – candidate must already live in the San Francisco Bay Area
No relocation – candidate must already live in the San Francisco Bay Area.
About Bluewolf
We make enterprises agile and unite IT and the business under one mission - Innovation. As a global agile consultancy, Bluewolf provides consulting services across the customer life cycle, IT resourcing, managed services and training.
Trusted by businesses across diverse industries, Bluewolf is translating today’s unique business environment into opportunity for growth.Using Bluewolf, businesses are able to deliver results that benefit the customer, the workforce, and the bottom line.
This is a full-time position. No outside 3rd Parties organization will be considered for this position. Bluewolf offers a competitive base salary and benefits program that includes Medical, Dental, Vision and 401K.
What's in it for you?
•Working for a leader in the agile consulting industry
•Growth opportunities within the company
•Great environment with innovative, smart, fun people
Bluewolf is an EEO employer. Must be authorized to work in the United States on a full-time basis for any employer.
To Apply: Please submit a copy of your resume with “Marketing Database Manager” within the subject line to Lwong@bluewolf.com
866-455-WOLF








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