bluewolf news

in the spotlight.

Bluewolf News
Salesforce, Microsoft Bought Stake In Informatica As Pioneering Data Management Vendor Went Private

With the formal completion Thursday of Informatica's acquisition and delisting from Nasdaq, a global Informatica channel partner told CRN that the technology developed by the pioneering data integration vendor will find a good home at

Four months after a deal was announced in which Permira, an international private equity firm, and the Canada Pension Plan Investment Board agreed to buy Informatica for $5.3 billion, Microsoft and Salesforce revealed they had bought into the deal as well at an undisclosed amount.

Bluewolf News
Improve outcomes by connecting the employee and customer experience

Satisfying customer expectations each and every time determines whether today’s businesses rise or fall. To rise, enterprises not only need to maximize the customer experience, but also shift their focus to employee engagement.

Bluewolf News
Bluewolf and the art of the partnership
Tech Target Logo

Born-in-the-cloud companies are a new breed of channel partner gaining stature, and customers, as consultancy and implementation leaders in the burgeoning era of cloud computing.

Bluewolf News
Parsons Fine Arts Students Amplify Bluewolf Offices
Parsons Logo

Students at Parsons School of Design have long explored the artistic possibilities of defined spaces.

Their next challenge? Creating artwork for the Manhattan offices of Bluewolf, a global business consulting firm.

This month, MFA Fine Art students Tariku Shiferaw and Ryota Sato will showcase projects designed for Bluewolf’s cutting-edge 9,300 square-foot space, located on the north side of Madison Square Park. The exhibition opens with a public reception on Thursday, July 9, 6-8 p.m.

Bluewolf News
The Traits and Practices of the Successful CMO
DM News Logo

Our Hall of Femme award winners describe their most valuable traits on their journey to the C-suite in this quick video.

The road to the C-Suite is paved with both marketers who work tirelessly to make it, and marketers who endlessly strive to maintain these coveted positions. It's not an easy trek by any measure, but young marketers who are made of the right stuff can vastly increase their chances.

Bluewolf News
Are you in sales or marketing? For Salesforce, the distinction blurs

Want to target an audience of one? The cloud software giant’s latest marketing software update uses CRM to personalize cross-channel engagement.

Bluewolf News
2015 Women of the Channel - Corinne Sklar

Corinne Sklar, Global CMO, Bluewolf

Location: San Francisco, CA


Number of years in current position: 9

Number of years involved with indirect sales: 10

How have you personally helped advance your company's channel business over the past year?

Bluewolf News
Cloud telephony, omnichannel service main trends at ICMI Expo
Tech Target Logo

Cloud telephony, omnichannel service main trends at ICMI Expo

Bluewolf News
Bluewolf and SteelBrick Partner to Deliver Next Generation CPQ Apps
Steelbrick, CPQ, Bluewolf

Efficient implementation of innovative and cutting-edge Configure Price Quote (CPQ) software drives sales productivity, enabling teams to close deals with speed and accuracy.


Bluewolf News
Developing a Customer-First Technology Strategy
CIO Logo

There’s an ongoing disconnect between what IT managers at many organizations consider as their immediate priorities and actual business requirements in the age of the digitally enabled customer.



Mobile Application Development